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5 Reasons Why Barack Obama is Better at Persuasive Selling than John McCain

First off, let me just obliterate the notion that I might be an Obama supporter. I’m not. Frankly, I don’t have great faith in either of the candidates, and am seriously considering “throwing away” my...

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8 Tips for Business Owners Who Want a Professional Looking Web Photo

by Dina Giolitto Some of us simply don’t want to spend the money on a professional photo shoot for our websites and social networking profiles. Besides… with digital cameras offering such high image...

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Hiring a Creative Consultant? 7 Ways to Lower Your Bill

1. Work virtually. Copywriters, graphic artists and web designers are easily accessible via the internet. We communicate by phone and email, and pass files electronically. That means no overhead...

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The Importance of Getting Your Site on Google

Once you publish a new website, the first thing you want to do is make sure that Google sends its spiders around to crawl the content. Think of the web as a massive library of information. First Google...

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How to Tell if Your Website is Banned by Google

I just Googled this phrase to find out for myself, and came upon the following handy tool: http://www.selfseo.com/google_ban_tool.php As it turns out, I’m not banned! Although I don’t know why I would...

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Interview with an Entrepreneur - Eddie’s Energy Bars

DINA: Welcome to the first ever “interview with an entrepreneur…” from Entrepreneur’s Breakfast and Wordfeeder Copywriting. This month we’re hearing from Michael Adams of Eddie’s Energy Bars in scenic...

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Bea is for Business - Interview with Bea Kunz of Sage Hill Farms

DINA: Welcome to another edition of “Interview with an Entrepreneur - at EntrepreneursBreakfast.com. As a small business owner myself, I have grown to appreciate other people who are also working hard...

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Beyond the Resume: Creating a Living Portfolio So the Jobs Find You

Let me guess. You’ve got that nagging feeling that it’s time to update your resume again. You’re thinking that you owe Monster and Hot Jobs and at least a few other people an appearance if you want to...

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Organic Listings or Paid Listings?

If you’ve ever thought about buying paid advertising in Google or Yahoo, but thought the costs were too high, you might be right. Even though you set a budget for PPC ads (Pay-Per-Click), are you...

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Blast off towards your ideal career!

• Are you lost about what you want to do in your career? • Are there so many career ideas in your head that you can’t choose just one? • Do you feel stuck where you are? • Would you like to have a...

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Freelancing: How much should you charge?

I received this question from a fellow copywriter, but I thought that the method could easily be used by any other specialist in any industry. ——————————————————————————– Hi Dina, My name is John Doe....

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25 Things About Me from Facebook

David Bohl of SlowDownFast.com has done something cool with his blog. He took the “25 Things About Me” meme from Facebook and turned it into a blog post, then invited people to participate by adding...

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Show Your Business Some Love This Valentine’s Day

Hey! You know what? I’m getting really tired of the Debbie Downers (wah, wah!!) who keep whining about the economy. One of my friends actually announced on her Facebook page that she cries every time...

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Copywriter as a Career Possibility

I received an email from a high school student who’s doing a report on careers. He sent me a set of questions so that he might find out what it’s like to work in the field of ad copywriting. Here are...

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Brochure copywriting idea: offer stimulus savings!

In the last four days, I’ve worked on brochures for two of my clients which are designed to jump-start sales in a slow economy. Not only is this a refreshing change from the gloom and doom news...

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A Writer’s Rant: New Age Englishifying Really Frosts Me!

(Or, Modern Writing Habits that Really Need to Go) I get really ticked by some of the things I read and hear nowadays. Know what I mean; like the increased substitution of nouns for verbs as I just did...

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Website Hosting Q&A

Does the prospect of signing up for website hosting boggle your mind? A Wordfeeder reader recently wrote in to ask me a few questions about purchasing hosting for a new website. Here are my responses:...

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Web Content vs. Print Marketing: What Clients from the Corporate World Don’t...

The truth about web content is that you have unfathomable potential to create, destroy, and recreate whatever and whenever you want. I can always tell when my new clients hail from the corporate world....

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Facebook: When to Ignore the Friend Request

Professional networking on Facebook is indeed a tricky thing. If you ONLY add people who you know, you’re limiting the obvious potential to grow your list of trustworthy business contacts. If you say...

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Blogspotting! Interview With Elsa P.: Astrologer, Exemplary Blogger and All...

I get asked this question often: what makes a blog go from good to great? What about great to addictive, as in, “I need a 12-step program to stop myself from hanging around this person’s blog 24-7?”...

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